UNICEF_ TAP PROJECT

Water-borne illness is the #2 killer of children worldwide. In fact, every 20 seconds a kid dies from it. That's super fucked up. 

So when UNICEF asked us to get the word out about Tap Project, in which $1 = 40 days of clean drinking water, we let the free world know that the water nearly 900 million people in the world drink is very, very far from what we consider usable—let alone drinkable.

RESULTS:  During World Water Week, Denver had one of Tap Project's highest rates of participation of any major US city. Take that, E.coli.

 

 

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"QVC"

 

 

digital content.
"QVC" (unedited)

 

 

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    STENCIL COPY:  FREE DRINKING WATER / nearly 900 million people in the world have no other choice. TAP PROJECT / (logo)

 

STENCIL COPY:
FREE DRINKING WATER / nearly 900 million people in the world have no other choice.
TAP PROJECT / (logo)

 

 

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